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Google Ads Salesperson Alleged to Link Organic Ranking to Ad Spend

January 13th, 2021

A member of the search community alleged in a tweet that her client was explicitly told by Google that spending more on pay per click (PPC) advertising would improve their organic search rankings.

The accusation was shocking to many in the Twitter thread because Google has long insisted there is no direct impact on organic rankings from using their advertising.

Read More at Search Engine Journal

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