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Twitter hoping people will press its tweet button

Associated Press
August 12, 2010

SAN FRANCISCO (AP) - Tweeting your favorite stories may be getting a little easier.

Twitter introduced Thursday a "tweet" button that websites can place alongside their content. The button serves as an invitation to Twitter's legion of users to share what they're reading without having to copy and paste the Web link.

Twitter hoping people will press its tweet button.

Pressing the button automatically creates a shortened link that appears in a pop-up box tied to the Twitter user's account. A comment can be added next to the link, staying within the 140-character limit of Twitter's messaging service. After the message is dispatched, Twitter will suggest people the sender might want to follow, based on the story's topic and its writer.

The new tweet button will likely make Twitter an even more powerful tool for attracting online traffic. As it is, Twitter says nearly one-fourth of its tweets contain Web links.

The list of websites already using the tweet button include Gannett Co.'s USA Today, one of the world's largest newspapers; IAC/InterActiveCorp's search engine Ask.com and Google Inc.'s video site YouTube.

Twitter's new sharing tool is similar to a "retweet" button that another service called TweetMeme has offered publishers since early 2009. TweetMeme is teaming up Twitter on the new button.



Learn more about Search Engine Optimization, the most effective form of online advertising.

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Discover the most powerful and effective form of advertising, Search Engine Optimization.

An aside for consideration are the segments of Search Engine Optimization. Clarification is required in terms of paid search marketing, sponsored search advertising, pay per click, email marketing (spam), and the foundation of strategic internet marketing: Organic Search Engine Optimization - Organic SEO in some circles also referred to as Natural Search Engine Optimization - Natural SEO.
 


Key Organic Search Engine Optimization Facts:

  • Keyword search is the 2nd most popular online activity, rapidly approaching the popularity of email retrieval.
     
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  • 98% of all keyword search activity results are powered by the big 4 search engines: Google, Yahoo, MSN and AOL.
     
  • Keyword search results on Google, Yahoo, MSN and AOL are all determined by a search engine spider and/or robot crawler.
     
  • Recent internet marketing studies confirm that keyword searchers prefer the organic results at a 6 to 1 ratio vs. pay-per-click sponsored search advertising listings. 

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