Search Engine Optimization Seminar
Comes to Peoria, Illinois April 2
"2004 The Year of Keyword Search"
The Public Relations Association of Central Illinois, the Peoria Ad Club and the Caterpillar Corporation are hosting a half-day seminar on Search Engine Optimization, featuring leading SEO consultant Jack Roberts, Vice President, Director of Client Services, at Peak Positions Organic SEO Traverse City Michigan. The search engine optimization seminar will be held on Friday, April 2, from 1 – 4:30 p.m. in the Lakeview Museum Auditorium in Peoria, Illinois. The public is invited to attend. Cost of the search engine optimization seminar is $15 for PRA and Ad Club members, $20 for non-members, and $10 for Bradley University college students with a valid school ID.
Topic: Search Engine Optimization - The Most Effective Form of Internet Advertising
Workshop attendees will learn how to secure significant new business by incorporating search engine optimization into their internet marketing and corporate advertising campaigns, as well as establish a better understanding of the big four major search engines: Google, Yahoo, AOL, and MSN and the influence, power and new business revenue generation capabilities that the search engines are having on all types of businesses. Participants will also discover the best internet marketing strategies that drive brand recognition with qualified in-market prospects most likely to convert both on and offline and become new business customers.
Learn More About:
- Keyword Search, the Internet’s second most popular activity.
- Why more than 95% of all website traffic is delivered by the search engines.
- How the big four search engines (Google, Yahoo, AOL, MSN) work and how to use them to your business advantage.
- The recent changes and upcoming 2004 developments in store at: Google, Yahoo, MSN & AOL, and what it means to you.
- Pay Per Click performance campaigns and how to best incorporate cost effective PPC advertising programs with Google AdWords and Yahoo Search.
About Peak Positions SEO
Peak Positions is an industry leader in natural search engine optimization providing search engine marketing and keyword placement expertise for many of the world’s most recognized brands. Peak Positions proven strategies help companies optimize and improve performance of their online properties in the editorial results of the major search engines, i.e. Google, Yahoo, AOL, and MSN resulting in substantial market share increases and revenue gains. The firm’s skilled seo technical team supports any website environment providing complete solutions that span all of the essential components of effective SEO programs, including: keyword analysis, W3C HTML code compliance, content delivery, spider algorithm synchronization, link popularity programs, paid inclusion, Trusted Feed site submissions and web-based keyword position reporting programs.
Peak Positions strategically serves companies throughout the United States and worldwide and is involved in nearly every industry and major business sector including: automotive, banking, finance, insurance, education, natural resources, healthcare, manufacturing, pharmaceuticals, emerging technologies and more. Corporate clients include: Dell, Gannett Newspapers, Hoffman La Roche, InsWeb, Sara Lee Corporation, Serena Software, Sony, Technology Solutions Company, The Web Presence Group, and VanDyke Software, among others. Peak Positions is a privately held firm based in Traverse City, Michigan. Discover more about Peak Positions @: www.peakpositions.com or contact the company at: firstname.lastname@example.org or 231-922-9460.
Website optimization continues to be the most effective form of online advertising and Michigan small tech leaders like Peak Positions SEO of Traverse City, Michigan continue to secure investments from companies that are based in America's leading technology hotbeds. Peak Positions continues to service global companies from their Traverse City headquarters and has obtained multi-year internet marketing, seo consulting, and website optimization agreements with America's leading technology driven companies based in America's technology hotbeds, such as: Silicon Valley, California, Austin Texas, Research Triangle Park / Raleigh North Carolina, Boston, Massachusetts and now provides specialized organic search engine optimization solutions for the world's leading antivirus software manufacturer based in Moscow, Russia.
About Jack Roberts
Jack Roberts enjoys removing the mystery and stripping away the smoke and mirrors that are prevalent in the SEO industry. As Vice President, Director of Client Services at Peak Positions, he oversees daily operations at one of America’s leading search engine optimization companies. Roberts’ 17-year career in advertising and broadcast media has included senior level sales and management positions at CBS-TV Viacom, Clear Channel Communications, Greater Media, and The Association of Alternative Newspapers.
In order to attend the Internet Marketing workshop, send a check made payable to the Public Relations Association by March 31st to: PRA, PO Box 120043, Peoria, IL 61614. The cost to attend is $15 for PRA and Ad Club members, $20 for non-members, and $10 for college students with a valid school ID. A limited number of last minute registrations will be accepted at the door. For more information, call 309-685-9568.